Qmedia Research, Market and Media research Leeds


our clients

Qmedia works with a wide range of clients in a variety of media industries. A mixture of Media owners, planners/buyers and creative agencies are longstanding clients with whom we continue to have a great working relationship.

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ITV - Coronation Street

 Think TV sponsorship; think Cadbury's and Coronation Street? Plenty do, and Cadbury's have signed up to continue this relationship, but on the strength of ... what? What is the evidence for sponsorship's effect on a brand? What is the role of programme sponsorship in the changing media landscape of the 21st Century, when product placement, ad funded programming and whole channel sponsorship are now upon us, and spot ad revenues are in decline? Read more


C4 Big Brother - Who goes? Research Decides

 Hard as it is to believe, the phenomenon known as Big Brother has now been on our screens for 8 years! Big Brother is the highest profile reality TV show in the UK, a yearly media event and showing a 20% year on year increase in advertising revenue alone. Read more


Flying High With Cedar Communications

 Working with Cedar Communications, we conducted an exciting and innovative project combing a range of methodologies including qualitative discussion workshops, eye-tracking and semiotic analysis. The project's purpose was to glean insight to further aid the ad sales process as well as focussing on the editorial/content development of BA Highlife and High Life Shop! magazines specifically. Read more


Emap Construction - It's Showtime!

 The Interbuild show at the NEC, Birmingham is the event in the UK construction calendar. No other event in the UK comes close to attracting so many key companies and individuals from the construction industry and we weren't afraid to get our hands dirty! Read more